Vision / mission / values

VISION

To become a world-class B2B exhibition connecting businesses in Europe with businesses in the Middle East and North Africa.

MISSION

Enhance business co-operation and ties between businesses in the south-eastern Mediterranean region by connecting companies from Europe, Middle East and North Africa.

Our Values

Excellence: We strive to deliver excellent results and exceed customer expectations.

Teamwork: Through teamwork we can deliver better results and reach our true potential.

Integrity: We act and communicate with integrity.

Respect: We respect people of different races, nationalities and religious beliefs.

Improvement: We learn and improve continuously.